Ford wants 6% growth in customer-pay repair orders. But right now, many dealerships are facing the opposite reality: declining R.O. counts, lower service retention, and more of the locals choosing independents nearby.
Demand for vehicle service remains at an all-time high. The real problem is that most Ford dealership marketing is still built around vehicle behavior, while today’s demand is driven by consumer behavior.
FixedOps Velocity is hyper-local service marketing program puts your dealership in front of high-intent consumers exactly when they are looking for service.
What FixedOps Velocity does for your Ford dealership:
And most of all attracts high-margin out-of-warranty business.
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